Privacy Policy

Updated 03/09/2027 at 19:00

MS Group respects your privacy and is committed to protecting the personal information you share with us.This Privacy Policy explains how MS Group and its businesses,
MS Capital, MS Developments and MS Realty
, collect, use, store and protect personal data when you use our website, contact us, submit an enquiry, request information about a property or service, or otherwise interact with us.This policy is intended to operate in accordance with the Kenya Data Protection Act, 2019, the applicable Data Protection Regulations and other relevant Kenyan laws.

1. Who We Are

MS Group operates across real estate development, property brokerage and investment advisory through:

MS Capital

Strategic advisory, capital solutions and investment-related services.
MS Developments
Property development, project execution and related development activities.
MS Realty
Property sales, leasing, marketing and real estate advisory.

Depending on the nature of your interaction with us, one or more of these businesses may collect or process your personal data.For the purposes of applicable data protection law, the relevant MS Group business handling your information may act as the data controller or data processor.

2. Information We Collect

We may collect personal information that you provide directly to us, including:
- Full name
- Email address
- Telephone number
- Company or organisation name
- Property preferences
- Investment interests
- Property ownership or development information
- Information submitted through enquiry, contact or viewing-request forms
- Communications you send to us by email, telephone, messaging platforms or through the website
- Any other information you voluntarily provide to us

We may also automatically collect certain technical information when you visit our website, including:
- IP address
- Browser type
- Device type
- Operating system
- Pages visited
- Time spent on the website
- Referring website or source
- Website interaction and usage information
- Cookie and analytics data

We aim to collect only information that is relevant and reasonably necessary for the purpose for which it is being processed.

3. How We Collect Your Information

We may collect personal information when you:
- Submit a website enquiry
- Request information about a property
- Request or arrange a property viewing
- Contact MS Group, MS Capital, MS Developments or MS Realty
- Subscribe to updates or marketing communications
- Engage with one of our advertisements
- Attend an event, presentation, viewing or other activity organised by us
- Express an interest in buying, selling, leasing, developing or investing in property
- Enter into discussions or a business relationship with us
- Interact with our website or digital platforms

We may also receive information from authorised third parties, business partners, service providers, property owners, developers, advertising platforms or publicly available sources where permitted by law.

4. How We Use Your Information

We may use personal information to:
- Respond to enquiries
- Provide information about properties, developments and investment opportunities
- Arrange property viewings
- Connect prospective buyers, tenants, investors, property owners and other relevant parties
- Provide real estate, development or investment-related services
- Understand your property requirements and preferences
- Manage client and business relationshipsFollow up on enquiries and expressions of interest
- Provide quotations, proposals, agreements or other requested documentation
- Operate and improve our websiteMeasure website and advertising performance
- Analyse property and market interestImprove our services and customer experience
- Send relevant marketing communications where permitted
- Maintain internal recordsDetect or prevent fraud, misuse or security threats
- Comply with legal, regulatory, accounting and reporting obligations
- Establish, exercise or defend legal claims

We will not use your personal data for purposes that are incompatible with the purpose for which it was originally collected unless we have a lawful basis to do so.

5. Legal Basis for Processing

Depending on the circumstances, we may process your information where:
- You have provided your consent
- Processing is necessary to respond to a request you have made
- Processing is necessary to enter into or perform a contract
- Processing is necessary for compliance with a legal obligation
- Processing is otherwise permitted or required by law

6. Property Enquiries

When you enquire about a property listed, marketed or developed through MS Group, your information may be shared with the MS Group business responsible for that property.

Your enquiry may be handled by:

MS Realty
Where the enquiry relates to property sales, leasing or brokerage.

MS Developments
Where the enquiry relates to a development undertaken or managed by the business.

MS Capital
Where the enquiry relates to investment, capital or strategic advisory services.

Where reasonably necessary to deal with your enquiry, information may also be shared with the relevant property owner, developer, authorised representative or professional adviser.We will only share information that is reasonably necessary for the relevant purpose.

7. Marketing Communications

Where permitted by law, we may use your contact information to send you information about:
- Properties available for sale or lease
- New developments
- Investment opportunities
- Market insights
- Events
- MS Group services
- Other information that we reasonably believe may be relevant to you

Where consent is required, we will obtain it before sending such communications.You may withdraw your consent or opt out of marketing communications at any time by using the unsubscribe option provided or by contacting us.

Opting out of marketing communications will not prevent us from contacting you where necessary in relation to an existing enquiry, transaction, contract or legal obligation.

8. Cookies and Website Analytics

Our website may use cookies and similar technologies to understand how visitors interact with the website and to improve its functionality and performance.

Cookies may be used for:
- Essential website functionality
- Remembering user preferences
- Website analytics
- Measuring advertising effectiveness
- Understanding traffic sources
- Improving website performance

Some cookies may be placed by third-party services used by the website, such as analytics, advertising, mapping, embedded media or website infrastructure providers.Where required, you will be given the opportunity to manage your cookie preferences.

You may also control cookies through your browser settings, although disabling certain cookies may affect website functionality.

9. Sharing Your Information

We do not sell your personal information.

We may share information where reasonably necessary with:
- Other MS Group businesses
- Property developers
- Property owners
- Authorised property representatives
- Business partners
- Professional advisers
- Lawyers
- Accountants
- Auditors
- Financial institutions
- Technology and website providers
- Hosting providers
- CRM and communications providers
- Analytics providers
- Marketing and advertising service providers
- Government authorities or regulators where required by law

Third-party service providers processing information on our behalf are expected to handle it appropriately and only for authorised purposes.

10. International Data Transfers

Some technology, hosting, analytics, communications or cloud service providers used by MS Group may process or store information outside Kenya.

Where personal data is transferred outside Kenya, we will take reasonable steps to ensure that appropriate safeguards are in place as required by applicable data protection law.

11. Data Security

We take reasonable administrative, organisational and technical measures to protect personal information against:
- Unauthorised access
- Loss
- Misuse
- Alteration
- Disclosure
- Destruction
- Accidental or unlawful processing

However, no website, electronic communication or data storage system can be guaranteed to be completely secure.

Where we become aware of a personal data breach, we will take appropriate steps in accordance with applicable legal and regulatory requirements.

12. How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for:
- The purpose for which it was collected
- Managing our relationship with you
- Completing a property or business transaction
- Maintaining legitimate business records
- Meeting legal, accounting or regulatory requirements
- Resolving disputes
- Establishing or defending legal claims

Retention periods may therefore vary depending on the type of information and the nature of our relationship with you. When information is no longer reasonably required, we may securely delete, anonymise or otherwise dispose of it.

13. Your Rights

Subject to applicable law, you may have the right to:
- Be informed about how your personal data is being used
- Request access to personal information we hold about you
- Request correction of inaccurate or misleading information
- Request deletion of certain personal information
- Object to certain forms of processing
- Request restriction of processing in appropriate circumstances
- Withdraw consent where processing is based on consent
- Request portability of eligible personal information

Some rights may be subject to legal exemptions or circumstances where MS Group is required to retain or continue processing certain information.

14. Exercising Your Rights

If you would like to exercise any of your data protection rights, please contact MS Group using the contact details published on our website.

We may request sufficient information to verify your identity before processing a request. This is intended to protect personal information from unauthorised disclosure or alteration.

We will respond to valid requests in accordance with applicable legal requirements.

15. Third-Party Websites

Our website may contain links to external websites or services operated by third parties. MS Group is not responsible for the privacy practices, security or content of third-party websites. We recommend reviewing the privacy policies of any external website you visit.

16. Children's Privacy

Our website and services are primarily intended for adults seeking information relating to property, development, investment and related services.

We do not knowingly seek to collect personal data from children through the website. Where information relating to a minor is required for a legitimate transaction or legal purpose, it should be provided by or with the involvement of an authorised parent, guardian or representative as required by law.

17. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect:
- Changes to our services
- Changes to our business structure
- Changes in technology
- Changes in legal or regulatory requirements
- Changes in how we process personal information

The latest version will be published on this website together with the date it was last updated.

18. Complaints

If you have concerns about how MS Group has handled your personal data, please contact us first so that we can review the matter.You also have the right to raise a complaint with the Office of the Data Protection Commissioner of Kenya (ODPC).

19. Contact Us

For questions about this Privacy Policy, the personal information we hold about you or the way your information is processed, please contact:
Email: info@msgroupafrica.com
Telephone: +254 758 118 696